Livescapes Debuts
to Landscape Contractors
in July 2007

New Landscape Management supplement to
focus on bedding plants, ornamentals and trees

CLEVELAND – April 18, 2007 – Questex Media Group, Inc., a global, diversified business-to-business media company and publisher of Landscape Management magazine, today announced it plans to publish a new supplement called Livescapes beginning in July 2007.
 
Livescapes will benefit landscape contractors who offer installation and maintenance of bedding plants, ornamentals and trees. Livescapes’ editorial, which will be written by horticulture, nursery and tree experts and industry leaders, will focus on such topics as how to make installation projects more profitable, addressing challenges in complicated projects, and choosing among the many varieties available. In addition, Livescapes will offer regional information, best business practices, maintenance advice and more.
 
Set to debut in July 2007, Livescapes will have a targeted and controlled circulation of approximately 33,000 landscape contractor professionals nationwide who perform installation services and purchase bedding plants, ornamentals and trees.

Livescapes is supported by OFA -- an Association of Floriculture Professionals, and ANLA, the American Nursery & Landscape Association, who both have been invited to contribute articles and ideas.

“We are excited to be a part of this endeavor because our members, who are the leading floricultural professionals across the country, are very interested in enhancing their relationship with the landscape contractors who install color. Livescapes will certainly help in this area,” said OFA Executive Director John R. Holmes, CAE.

“A publication such as Livescapes, which will ultimately bring nurseries and garden centers closer to the landscape professional, is a great idea. ANLA is the national voice of these industries and fully supports Landscape Management’s Livescapes initiative,” said ANLA Executive Vice President, Robert J. Dolibois, CAE.

In addition to being mailed with the July issue of Landscape Management, the first issue of Livescapes will debut at the OFA Short Course held in Columbus, July 14-17, 2007. Two more issues are planned for 2007 in September/October and November/December.


Landscape professionals have already expressed their excitement about Livescapes:

“I think it’s a great idea that somebody is providing valuable information about live plants and their care by landscape pros. As the recognized experts, the more knowledge we have about plants the better we can serve our customers,” said Matt Triplett, CLP, CLT, CLIA, vice president of Willamette Landscape Services, Inc. in Tualatin, Ore.

“As a horticulturist, I appreciate a publication that highlights new varieties of bedding plants, perennials and other ornamentals, and keeps me informed about the trends in the industry regarding availability and trends,” said Mark Nauschutz, horticulturist, The Alamo, San Antonio, Texas.

Advertisers interested in receiving more information on Livescapes should contact Group Publisher Kevin Stoltman at 216-706-3740 or kstoltman@questex.com.

About Questex and Landscape Management
Livescapes is published by Questex Media Group, Inc. which serves multiple industries including technology, beauty, travel, hospitality, leisure, home entertainment, industrial and specialty services through a range of well-established, market-leading publications, events, interactive media and integrated marketing services.

Livescapes is a supplement to Questex’s Landscape Management publication which serves the professional landscape field and each month reaches 60,000 qualified subscribers including landscape contractors, lawn care service companies, custom chemical applicators, irrigation contractors and consultants, among others.

For more information, contact:
Michelle Mitchell • Director of Public Relations • 216-706-3733
mmitchell@questex.com